Source:caffegilli.com ↗ Checked 2026.10.28
Editor's note
What this site does
A Florence café founded in 1733 that puts its founding year in the headline and gives each of its four businesses — pastry, chocolate, bistro, bar — its own entry point.
Conversion
Notes
What you see
The header stays fixed with a menu, a "SHOP" button, the logo in the centre, a language switch, login and cart. The first screen is a large video of the café's interior, followed by the headline "In the heart of the city, with the city in our heart since 1733."
The page then walks through pastry, chocolate, delivered gifts (with a "Purchase now" button), the bistro, the cocktail bar and the café's history, each with a photo and a short paragraph. The footer gives the address on Via Roma, email and phone.
What to take from it
A founding year in the headline says more, faster, than a paragraph about tradition.
When one shop is several businesses at once, giving each its own photo, sentence and link lets people find the part they came for. Keeping the shop button in the header turns visitors who can't come in person into customers anyway.
Typography
Typefaces
| Element | Desktop size / weight | Desktop line height | Mobile size / weight |
|---|---|---|---|
| h1 | 54px / 400 | 1.00 | 36px / 400 |
| h2 | 16px / 400 | 1.40 | 36px / 400 |
| h3 | 16px / 600 | 1.40 | 16px / 600 |
| Body (p) | 16px / 400 | 1.40 | 16px / 400 |
| Button | 16px / 400 | 1.10 | 16px / 400 |
Measured values (desktop 1440px, mobile 375px, 2026.10.28). The most frequent setting for each element is shown. Sites that use h1 for a logo or small label will show a small h1.
Download
Download the wireframe
This structure, as a wireframe you can edit in Figma
The page structure above, rebuilt from DevNJ's wireframe parts. It contains none of the original site's copy, images or code.
Using it in Figma
- Download the SVG.
- Drag and drop the file onto a Figma canvas.
- It opens with one layer group per section — start by reordering sections or replacing the copy.
Text comes in as text layers (set in Noto Sans JP).
Screenshots are shown at reduced size as quotations supporting the commentary. All rights in the design, copy and images belong to Caffè Gilli and their respective owners. The wireframes are not copies of the original site; they rebuild its structure from DevNJ's parts. Owners or designers who would like this entry removed or corrected can contact us; we respond within two business days. Featured on: Awwwards — Honorable Mention