Source：bakstadconstruction.com ↗ Checked 2026.10.19
Editor's note
What this site does
A Seattle home builder that introduces itself in one sentence and shows its projects one at a time, each labelled with its neighbourhood.
Conversion
Notes
What you see
The first screen holds the company name in a pale colour, one sentence — "An experience driven, client centered build partner based in the Pacific Northwest." — and two links, "Explore" and "About". On desktop a narrow bar down the left edge carries the logo and "Menu".
Further down, projects appear one at a time with name, neighbourhood and year ("Arroyo Beach, West Seattle, 2024"; "Harvard, Capitol Hill"), interrupted by "Selected Press" and a section on the company's approach, "Conscientious Construction". The footer gives the principal's name, address, phone and email, and a "Get in Touch" button. The profile page adds the founder's background as a third-generation builder and a recommendation from an architect.
What to take from it
One sentence that names who you build for, where, and how is enough for a first screen. Everything else can wait for the scroll.
For a local builder, the neighbourhood name next to each project matters as much as the photo: it tells a reader that you work nearby. Press coverage and an architect's endorsement placed among the projects add credibility the photos cannot. The phone number and email are plain text, though; making them tappable links would help mobile visitors.
Typography
Typefaces
| Element | Desktop size / weight | Desktop line height | Mobile size / weight |
|---|---|---|---|
| h1 | 30px / 400 | 1.00 | 30px / 400 |
| h2 | 30px / 400 | 1.00 | 30px / 400 |
| Body (p) | 30px / 400 | 1.00 | 30px / 400 |
| Button | 15px / 400 | 1.33 | 15px / 400 |
Measured values (desktop 1440px, mobile 375px, 2026.10.19). The most frequent setting for each element is shown. Sites that use h1 for a logo or small label will show a small h1.
Download
Download the wireframe
This structure, as a wireframe you can edit in Figma
The page structure above, rebuilt from DevNJ's wireframe parts. It contains none of the original site's copy, images or code.
Using it in Figma
- Download the SVG.
- Drag and drop the file onto a Figma canvas.
- It opens with one layer group per section — start by reordering sections or replacing the copy.
Text comes in as text layers (set in Noto Sans JP).
Screenshots are shown at reduced size as quotations supporting the commentary. All rights in the design, copy and images belong to Bakstad Construction and their respective owners. The wireframes are not copies of the original site; they rebuild its structure from DevNJ's parts. Owners or designers who would like this entry removed or corrected can contact us; we respond within two business days. Featured on: Httpster
