Source:aspensearch.com ↗ Checked 2026.10.28
Editor's note
What this site does
A US recruitment firm that sums up its record in three numbers, narrows itself to four specialisms and names every partner, turning a small team into the selling point.
Conversion
Notes
What you see
The header stays fixed with the time in New York and Los Angeles, links to About, Clients, Testimonials and Team, and a black "Contact" button. The first screen is a large "Aspen" wordmark on a grid of halftone images, a line saying it has placed engineers and researchers "since 2006", a "Start a conversation" button and logos of recent hires' employers.
Below: three numbers (500+ placements since 2006, recent offers of $1M–5M, 19+ years), four specialisms each with tags for the roles it covers, six clients labelled by field, a testimonial, and the founder and six partners by name and title under the line "who you'll actually work with".
What to take from it
Three numbers — count, value, years — do the work of a long track-record page.
Saying exactly what you do, down to the roles, attracts the right clients. And for a small firm, naming everyone and promising that the person you first speak to runs the job to the end turns size into a reason to choose you.
Typography
Typefaces
| Element | Desktop size / weight | Desktop line height | Mobile size / weight |
|---|---|---|---|
| h1 | 181px / 450 | 1.00 | 52px / 450 |
| h2 | 181px / 450 | 0.80 | 52px / 450 |
| h3 | 38px / 450 | 1.10 | 24px / 450 |
| Body (p) | 12px / 400 | 1.10 | 12px / 400 |
| Button | 16px / 450 | 1.30 | 16px / 450 |
Measured values (desktop 1440px, mobile 375px, 2026.10.28). The most frequent setting for each element is shown. Sites that use h1 for a logo or small label will show a small h1.
Download
Download the wireframe
This structure, as a wireframe you can edit in Figma
The page structure above, rebuilt from DevNJ's wireframe parts. It contains none of the original site's copy, images or code.
Using it in Figma
- Download the SVG.
- Drag and drop the file onto a Figma canvas.
- It opens with one layer group per section — start by reordering sections or replacing the copy.
Text comes in as text layers (set in Noto Sans JP).
Screenshots are shown at reduced size as quotations supporting the commentary. All rights in the design, copy and images belong to Aspen Search and their respective owners. The wireframes are not copies of the original site; they rebuild its structure from DevNJ's parts. Owners or designers who would like this entry removed or corrected can contact us; we respond within two business days. Featured on: Awwwards — Site of the Day