Source：23gradicoffee.com ↗ Checked 2026.10.24
Editor's note
What this site does
A seasonal single-origin range from an Italian roaster founded in 1951: eleven numbered origins, an FAQ for baristas, and an enquiry button with the product name already filled in.
Conversion
Notes
What you see
A video of a hand grinder fills the first screen, with "23° MONORIGINE" set across its full width and three words: seasonal, spontaneous, traceable. The range belongs to Caffè Cartapani, and the site explains the name: 23 is the tilt of the Earth's axis, the reason seasons exist.
Eleven origins follow, numbered — Ethiopia, Peru, Indonesia, Costa Rica and on to El Salvador — each with options for beans, moka, espresso and filter. The newest, Ethiopia, is marked "disponibile" and has a "request information" button that opens an email with the product name already in the subject line. An FAQ of six questions covers what seasonality means for baristas and for consumers, and how a new origin is found. The page ends with the company's history since 1951. There is no online shop.
What to take from it
If your products change with the harvest, say so first and make it the point. Customers who were promised rotation look forward to the next lot instead of complaining that the last one is gone.
For a supplier, the FAQ is where the sale happens: it answers what a café owner would ask before buying. And an enquiry email that already names the product saves a round of "which one did you mean?".
Typography
Typefaces
| Element | Desktop size / weight | Desktop line height | Mobile size / weight |
|---|---|---|---|
| h2 | 288px / 300 | 0.70 | 300px / 300 |
| h3 | 24px / 500 | 0.80 | 24px / 500 |
| Body (p) | 14px / 400 | 1.20 | 14px / 400 |
Measured values (desktop 1440px, mobile 375px, 2026.10.24). The most frequent setting for each element is shown. Sites that use h1 for a logo or small label will show a small h1.
Download
Download the wireframe
This structure, as a wireframe you can edit in Figma
The page structure above, rebuilt from DevNJ's wireframe parts. It contains none of the original site's copy, images or code.
Using it in Figma
- Download the SVG.
- Drag and drop the file onto a Figma canvas.
- It opens with one layer group per section — start by reordering sections or replacing the copy.
Text comes in as text layers (set in Noto Sans JP).
Screenshots are shown at reduced size as quotations supporting the commentary. All rights in the design, copy and images belong to 23° Monorigine and their respective owners. The wireframes are not copies of the original site; they rebuild its structure from DevNJ's parts. Owners or designers who would like this entry removed or corrected can contact us; we respond within two business days. Featured on: siteInspire
